I have used this color twice in builds recently, or something close to it, anyway, without knowing Pantone was going to name it color of the year for 2012. You can see an example of it in the sidebar to the right, under the “Inspiration” heading.
I was amused to discover an article detailing the reactions of well-known designers, including HGTV’s Design Star winner David Bromstadt and Jessica Colaluca, describing this color. The verdict? Use in small doses.